MAZEL BESTSELLERS
The Beginning of Rachie Shnay
Rachie Shnay launched her brand in 2019 with the iconic Mazel Collection—a celebration of pride, faith, and modern sophistication. Featuring Jewish symbols of luck, protection, and resilience, the collection quickly became more than jewelry: timeless expressions of identity and joy.
Feed Our Gems
In 2020 as a response to the COVID-19 crisis, Rachie Shnay founded an initiative Feed Our Gems, a charitable initiative dedicated to supporting frontline healthcare workers. She raised funds to provide meals for hospital staff, delivering care and gratitude to those risking their lives during the pandemic.
A Global Stage for Mazel
In 2021, Rachie Shnay presented her iconic Mazel Ring to Miss Universe as Israel hosted the pageant for the first time—a moment of pride, elegance, and international recognition.
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Timeless Rachie Shnay
In 2023, Rachie Shnay unveiled her first watch collection, uniting timeless design with modern elegance. Debuting at Nordstroms, the launch marked a bold expansion for the brand, introducing luxury timepieces that balance sophistication and everyday wear.
Loud and Proud
In 2024, Rachie Shnay and the Mazel Collection were featured in the New York Post, spotlighting her Star of David jewelry as a symbol of pride and resilience. The article captured how her designs empower US Jews to wear their heritage “loud and proud” in the face of rising antisemitism, elevating the brand’s cultural impact on a national stage.
Mazel Expands Proudly
In 2025, in response to growing demand for meaningful, prideful designs, Rachie Shnay expanded the iconic Mazel Collection with new signature pieces. Additions such as the Ray of Mazel ,The Mazel Coin, Map of Israel , and Turquoise Magen David Charms celebrate heritage, identity, and enduring strength.
COLLECTIONS
AS SEEN ON
Gal Gadot
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Debra Messing
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Selma Blair
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Emmanuelle Chriqui
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Montana Tucker
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Noah Tishby
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Lizzy Savetsky
COLLABS
Connect with Rachie
Contact info@rachieshnay.com to make an appointment to come visit The Mazel HQ located on the Upper East Side.
Make a Lasting Impression
Everyday Affordable Luxury
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We Stand by Our Quality
Each Rachie Shnay piece is made with the finest materials, designed for lasting beauty and timeless elegance. Our jewelry is crafted to the highest standards, ensuring it remains a cherished part of your collection for years to come.